Custom Client Fields

Custom fields located under the Custom tab in the Client window can be used in a variety of useful ways. Here are just three quick suggestions:

1) Shower dates for babies or weddings. Makes it easy to send a card, gift certificate, etc. to let your clients know you are thinking of them.

2) Gift suggestions for the holidays. Determine in the beginning of the year what kind of gifts you would like to give your best clients at the holidays. When your clients come in during the year, ask them questions to determine which of the gifts they would prefer. How impressed would you be if you received your favorite chocolates, lotion, etc. from your photographer at the holidays?

3) Enrollment dates in a baby club, preferred customer program, etc. Keeps the date of enrollment at your fingertips.

These are just a few of the ideas we've come up with for our clients to assist them in better serving their clients. How do you use SuccessWare's custom client fields feature? If you wouldn't mind us sharing your suggestion with other clients, please E-mail us at support@successware.net.

Remember, if you want to set your studio apart from the others, you need to give your clients a reason to come to you. Do so by exceeding their expectations both in and out of the camera room.

   
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